There are a number of compelling reasons for lawyers and law firms to engage in social media marketing. It is reasonably priced. It increases the number of clients you have. It increases website traffic and is an excellent way to brand the practise and engage with potential clients. It is now being pursued by a number of law firms. If you haven’t yet joined this dynamic marketing tool, here’s a quick guide to get you started.The Hogle Law Firm in Mesa offers excellent info on this.
Create a Facebook profile. Facebook is the most popular social media platform on the planet. It claims to have 350 million active users, with half of them using it on a daily basis. For several lawyers, Facebook has evolved into a digital business card. It helps you to reconnect with old friends while still making new ones. All you meet or reconnect with on Facebook could be a future client. Your main goal on Facebook is to make as many connections as possible.
Another excellent networking platform for law firms is LinkedIn. Create a LinkedIn account. You may use this to list your current and previous affiliations. You may also participate in forums and networking groups. Contribute knowledge and participate in forums to make yourself a visible member of every society you enter.
Twitter is the third most popular platform for law firms. “What are you doing?” the message asks. Short one-liners announcing new programmes or connections to the website should be included. Twitter is a public forum with some useful advertisement opportunities for your business, but you should avoid “tweeting” something too personal. Avoid talking about your families, friends, or topics that aren’t related to your law firm. Some specifics about the cases you’re working on should also be avoided, though you can note the types of cases your company handles.
On your website, start a blog. Important trials, decisions, recent legal news, and news about your law firm can all be found on blogs. Html, photos, and links to other blogs and web pages make up a typical blog. Many blogs have the opportunity for visitors to leave feedback in an interactive environment. Blogs can also help you increase traffic to your website.